By Ernest Cashmore
During this attention-grabbing and topical novices advisor, together with literature stories and an summary of key modern subject matters, Ellis Cashmore explores the interesting factor of megastar tradition: its origins, its that means and its worldwide influence.
content material: booklet conceal; HALF-TITLE; identify; COPYRIGHT; CONTENTS; 1 CULTIVATING/TASTES; 2 MAKING/NEW principles; three GIVING/IT ALL; four FABRICATING/FAME; five WORSHIPPING/FROM AFAR; 6 CONSUMING/BEAUTY; 7 COMMODIFYING/RACE; eight THRIVING/ON SCANDAL; nine BUYING/SALES; 10 TELEVISING/REALITY; eleven BLURRING/THE LINE; 12 CREATING/LEGENDS; thirteen ANSWERING/THE substantial query; TIMELINE; BIBLIOGRAPHY; movies; INDEX;
summary: during this attention-grabbing and topical newcomers consultant, together with literature experiences and an overview of key modern themes, Ellis Cashmore explores the fascinating factor of superstar tradition: its origins, its which means and its worldwide impact
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If they hadn’t been so manic about getting their photographs, they wouldn’t have pursued her car so heedlessly. Sharkey reflects on how “the public and some members of the press denounced the photographers – and journalists in general – 32 MAKING/NEW RULES as ‘barracuda,’ ‘jackals,’ piranha’ and ‘vultures’ feeding off celebrities” (1997: 18). So went the argument. Few wanted to extend that same argument further. If they had, they would have concluded that the paparazzi were motivated by money offered by media corporations that could sell publications in their millions to consumers whose thirst for pictures and stories of Diana seemed unquenchable.
Record companies still crave the inclusion of their videos on MTV’s playlists and advertisers love the demographics the station serves up: 18–25 with no dependants and disposable income. Have you ever thought what’s happening when you watch MTV? Are you being entertained, or held captive in front of a three-minute commercial? You could ask a similar question of sports: does enjoying the competition implicate you in witnessing advertisements for cars, razor blades, beer, and all the other kinds of products aimed at the sports fan market?
One of the challenges in this book is to apportion causal priority to the chicken of the media or the egg of public taste. Which came first? Did the softening of the news media with its focus on personalities and their trivial pursuits change us? Or did we demand insights into the glitzy world of entertainers, confessions of their personal failings, and prurient details of their private lives? : a victim for all seasons “Like the making of sausage or violin strings, the minting of celebrity is not a pretty business,” observes Lewis H.
Celebrity/culture by Ernest Cashmore